IDENTIFY

Transform Unreachable Website Visitors
Into Addressable Household Audiences

Converts Known and Unknown Website Visitors and Ad Traffic into More Sales and Profits

Generates Fast & Huge ROI - Website visitors are already familiar with your brand & automated email remarketing campaigns are inexpensive
Maximizes your return on investments for driving website and advertising traffic and lowers your cost to acquire new customers
A Proven System - After prospects visit your website, a series of personalized emails are sent to those visitors with a special offer
Done-For-You Service - We set up and launch your customized and automated email marketing campaigns for you within a few days.

Person-Level ID Resolution Captures Website Visitors Names and Emails as First-Party Data

When visitors land on your website or advertising landing pages, we instantly match 35% to 40% of them to our US identity database and send them to your Optimize Visitor lead data portal in real time. This extremely valuable first-party data includes first and last names, verified email addresses and up to 37 other data points.

Not only does this build your target audience email list up to 30x faster than usual, we also capture valuable website visitor browsing behavior and intent data which can be segmented for personalized retargeting via email, social ads, display ads, post cards or even phone calls.

Known and Unknown Site Visitors Are Segmented Based on Site Behavior to Personalize Emails

The more data you have about your website visitors, the better you can communicate with them and convert them into sales. Our platform gives you flexibility to segment your visitors in many ways based on their browsing behavior. This helps you personalize email offers or messages to them.

Importantly, our platform also segments your existing customers or contacts. Simply upload existing customer and contact data into your portal, which we encrypt (only you see their data). We exclude all your current contacts, so you never get charged for contacts you already have. However, we do track your contacts browsing behavior, so you know when they are in the market again or when browsing specific pages – so you can personalize messages to them.

Convert 10x More In-Market Buyers with First Party Data Email Retargeting for Huge ROAS

Retargeting is one of the most used strategies in marketing because it allows you to remind prospects of your products after they leave your website and it almost always generates very high returns. However, traditional retargeting today is severely limited, because it depends on 3rd party data that decays so fast it’s impossible to maintain enough data to generate significant sales.

First-party data retargeting is a game-changer. With our data technology platform, you can now capture the names and email addresses of 40% of your anonymous website visitors to rapidly build permanent retargeting lists for immediate and ongoing marketing to your target audience. This gives you the ability to immediately reengage with prospects that were just on your website with a special offer, using email marketing, social ads, display ads or direct mail.

Generate Long-Term Profits With Weekly Emails That Build Trust and Convert Future Buyers

Although less than 5% of website visitors are in the market to buy right now, research says over 90% of website visitors will become a buyer with 12 months. Research also tells us the vast majority of consumers want to get at least one email per week from brands they like.

This means there’s an even bigger profit opportunity with ongoing email marketing to your newly build and rapidly growing target audience list, if you email them regularly in a way that gives value and builds trust and authority. Brands that build and leverage their ownership of target audience emails lists are more competitive and profitable than those that don’t.

Recent Client Success Stories

SCHEDULE A STRATEGY CALL TODAY!

If want to increase sales from existing website or advertising traffic, we have solutions for you.
We leverage industry-leading marketing and data technology to deliver exceptional results for our clients.
Free trials are available and results are guaranteed for qualified businesses.