Over 10 years we helping companies reach their financial and branding goals. Onum is a values-driven SEO agency dedicated.

LATEST NEWS
CONTACTS

Google Local Service Ads

The Fastest Way to Generate High-Quality Local Leads

Local Search Pay-Per-Call Leads

If you’re a local home services or professional services business, Google’s Local Service Ads (LSAs) can be the fastest and least expensive way to get your phone to ring from local prospects looking for your services. 

Unlike traditional Google pay-per-click search ads, you only pay for local  phone call leads (pay-per-call) which are recorded and can be verified.

The other major difference is LSAs show up at the very top of the local search results page, right under the search query. LSAs are displayed above all other Google ads and above the local maps listings, so the first thing a local prospect sees when searching your services is your ad (along with two competitors) with a button to call you or send you a message.

– Brands We’ve Helped –

Get Quality Leads for Your Business with Google’s

Local Service Ads

Google Must Approve Your Business

When Google first released Local Service Ads a few years ago, they were only available for certain types of home service businesses such as locksmiths, plumbers, roofers, HVAC, etc.  Since then, they’ve been gradually approving LSAs for other businesses, including professional services such as lawyers, CPAs, bookkeepers, etc.

More recently, Google opened LSAs for certain kinds of personal service businesses, such as local dentists, veterinarians, trainers, and chiropractors.

This opens tremendous opportunities for these newly approved service businesses, because there’s less competition in most new areas, which lowers the cost-per-call lead (the top 3 ads get almost all the leads).

If the service category is home services, you’re eligible for a Google Guaranteed Badge. This badge tells potential customers you are a screened and qualified Google-backed business. It earns you trust right away and gives people the confidence to book with you. and gives people the confidence to book with you.

Eligible Business Types For

Google2

If the service category is professional, care, education, or wellness services, you’re eligible for a Google Screened Badge. This badge tells potential customers you are a fully licensed and vetted Google-backed business. It helps you build a trusted reputation online and gives people the confidence to book with you.

google screened (1)

Eligible Business Types For

google screened

Example of Local Service Ads

Local Search:  “Dental Implants Irvine, TX”

Top Benefits of Local Service Ads

High-Quality Leads Boosts Sales from New Customer Aquisitions

LSAs are designed to attract high-quality prospects actively seeking local services, increasing the likelihood of conversions.

Highly Targeted Ads For Your Local Area and Specific Services

LSAs are designed to target users in your local area, so you reach the right audience for your specific business services.

Increases Your Brand's Visibility in Google's Local Search Results

LSAs appear at the very top of local search results, above other paid ads and organic search results for maximum visibility.

More Consistent Leads Lower Cost Compared To PPC & Social Ads

When properly managed & optimized, LSAs provide a stable source of quality leads at a lower cost than other options.

Pay Per Lead: Only Pay When You Receive A Qualified Lead

LSA leads are received directly as phone calls or form fill messages, instead of paying for clicks or impressions.

Improves Your Brand's Trust and Credibility With Local Propects

LSAs show your business was screened and verified by Google, which instills trust and credibility in potential customers.

Leads Can be Verified and Refunded if They Are Not Qualified

All phone call leads are recorded and can be listened to and verified - non-leads can be disputed and refunded by Google.

Some Markets Have Huge Competitive Advantages

For some recently approved professional services, (dentists, lawyers and others), huge competitive advantages exist.

Simple and Flexible Ad Management Reduces Complexity and Cost

You can easily adjust your ad budget and ad schedule, giving you maximum flexibility to optimize your advertising budget.

Benefits of Working With Us

Years of Experience Optimizing 1000's of Local Service Ads

Our years of experience running LSAs for both retail and wholesale (agency) clients, gives us a very unique insight to what works best to consistently generate leads.

We Keep Your LSA in The Top 3 Spots Using our "Secret Sauce"

Your brand must be in the top 3 spots to get a regular flow of leads from LSAs, which can be hard for business owners to do because there's many competitors.

We Listen to Every Phone Call to Verify Quality of All Leads

We listen to every phone call lead, we dispute all bad leads and get a refund for you on any bad lead, to ensure all leads are qualified and to lower your cost per lead.

Constant Monitoring and Optimization of Your Local Service Ads

LSAs require constant monitoring, tweeking and optimizing to maintain your brand as one of the top 3 brands showing up in your local area for your services.

Top Customer Service and Regular Reports For All Our Clients

We believe personal communication and regular reports of analytics and summary results are key to maintaining a steady flow of high quality leads to your business.

No Set Up Fee and Low Cost Maximizes Your Return on Ad Spend

With no setup fees and our low monthly management fee of only $399, we're only interested in long-term relationships with clients wanting regular high-quality leads.

– Brands We’ve Helped –

– Clients Testimonials –

“Local Services has quickly positioned my business as a trusted law firm locally, leading to more than 60% of leads converting to clients.”
MATTHEW ODGERS, Attorney
Odgers Law Group
“The amount of calls received from being highlighted on Local Services is almost overwhelming.”
WADE FUNK, Broker/Owner
Funk Group, LLC
“I’m impressed with the power of Local Services to create demand, awareness, and grow our business by highlighting how we serve happy customers.”
DANIEL DEVILLE, CEO
Sentry Residential Real Estate
"By using Local Services, I am among the first businesses potential customers in my area see, increasing the number of calls to my office by 30%"
JOHN P. FARRELL, Estate Planning Attorney
The Farrell Law Firm

3-Steps To Getting Quality Leads

arrow
1
install pixel
We Create Your Google LSA Account & Ads and Submit for Approval

We set up your ad account based on types of leads you want, service categories, locations and times of day.

arrow
2
approved
We Get Google Approval and We Optimize Your Ads To Start Getting Leads

We work with you and Google to verify your licenses and/or other requirements depending on your type of business.

arrow
3
icon rocket
We Monitor and Optimize Your Ads To Maintain Top 3 Spots and Reduce Costs

We monitor & optimize your ads for top 3 placement and listen to calls daily to get you the quantity of leads you want.

SCHEDULE A STRATEGY CALL TODAY!